2023
Beside Group Flagship Store — Riyadh
The opening of Beside Group's 1,400 m² multi-brand flagship in Riyadh's Kingdom Centre, curating the region's most ambitious collection of contemporary fashion, lifestyle, and design brands.
Project details
Retail
MindBridge Digital Mental Health Platform
A HIPAA-compliant telehealth platform offering on-demand access to licensed therapists, psychologists, and psychiatrists across Arabic-speaking MENA markets, with over 85,000 registered users.
- Year
- 2022
- Sector
- Retail
- Operator
- Beside Group
- Location
- Riyadh, Saudi Arabia (Serving MENA)
PROJECT OVERVIEW
MindBridge was developed as Taj Holding's strategic response to a severe shortage of accessible, affordable mental health services in Arabic-speaking markets. Launched under the Beside Group lifestyle umbrella, the platform serves users in Saudi Arabia, UAE, Egypt, Kuwait, and Jordan.
The platform matches users with licensed mental health practitioners through a clinically validated intake assessment, supports both text-based chat and video sessions, and offers session scheduling, session notes, and insurance verification for participating providers. All sessions are encrypted end-to-end, and the platform has achieved NAJM accreditation — Saudi Arabia's national healthcare quality body.
Since launch in 2022, MindBridge has grown to 85,000 registered users, completed over 300,000 clinical sessions, and partnered with 14 corporate clients for employee assistance programmes across the GCC.
PROJECT GALLERY
